MediaTrac | CIMA Systems Blog

Posts Tagged ‘MediaTrac’

Set Up Your Loyalty Rewards Program with Us!

Posted on October 3rd, 2011 by cima  |  No Comments »

We at CIMA Systems are excited to announce our new Customer Loyalty Rewards Program called CIMA Loyalty Rewards. As you know, People enjoy getting rewards and Customers are willing to buy more of your product when they’re rewarded for their loyalty to your brand.

In fact, 80 percent of customers who participate in a rewards-based customer loyalty program say their membership in the program influences their purchasing decisions.

Creating loyalty with your customers is the key to building your brand and increasing profits. A comprehensive, value-based customer loyalty approach builds loyalty with a broad set of customers. But even more importantly, it focuses on your most profitable customer profile—those who are frequent patrons, and those who buy a variety of your products and services. The program builds loyalty by rewarding these customers, and provides incentive to the casual customer to buy more goods. This strategy fundamentally changes your customers’ buying behavior so they buy more—and more frequently—from you.

If you are interested in seeing a demonstration of the new CIMA Systems Loyalty Rewards Program, please contact our office.

MediaTrac’s LoyaltyTrac Platform to Power CIMA Loyalty Rewards

Posted on September 6th, 2011 by cima  |  No Comments »

Well managed loyalty programs with superior customer interaction and follow-up can result in members spending on average twice as much per year as compared to non-members. MediaTracTM, a leading provider of customer loyalty and retention programs for auto dealerships, has announced that it has signed an agreement with CIMA Systems to use MediaTrac’s leading rewards-based loyalty and retention platform, LoyaltyTrac, to power a new comprehensive multi-level customer loyalty rewards program: CIMA Loyalty Rewards. CIMA Loyalty Rewards will be marketed by CIMA Systems and provide auto dealers with a fully integrated suite of tools to institute a customer loyalty program and manage the program with superior customer interaction and follow up. CIMA Loyalty Rewards will help grow Sales and Service business, while increasing customer loyalty and retention.

“It has always been our policy to listen to our dealers and add the best in technology to help them stay competitive. Our dealers have asked for us to provide them a loyalty rewards program and we teamed up with MediaTrac’s LoyaltyTrac due to their advanced technology in this area. The addition of CIMA Loyalty Rewards to our existing product set allows us to continue to remain the most advanced and complete Owner Marketing Communications System in the industry. CIMA Loyalty Rewards enables dealers to manage every possible customer touch point, be it email, phone, text, social networks, blog, loyalty rewards, etc. Dealers now have the most comprehensive and effective loyalty rewards program on the market,” said Gary Nixon, President and CEO, CIMA Systems.

Read the rest of this entry »